The COVID-19 Coronavirus Pandemic: A major opportunity to transform your business and reinvent all your processes.
Never let a good crisis go to waste. It could be a great opportunity.
No one can predict when a crisis will occur.
Most people, corporations and brands will experience a potential crisis about every two years and not all public relations firms are fully equipped to handle events disrupting your business operations, threatens to harm people, damages your reputation, and negatively impacts your finances.
Most crisis management companies are communication experts with backgrounds in public relations, social media, and reputation marketing. While those strategies alone may have worked in the past, they will not be enough in 2020 and beyond.
Crisis management planning begins long before an issue arises. It can be tempting to put off risk management when things are going well. However, inadequate preparation can have serious operational, legal, and public relations consequences.
Michel Ouellette / Joseph Michael Dennis,isa former attorney, a Crisis & Reputation Management Expert,a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
How you Respond to a Crisis Will Affect Your Reputation for Years to Come.
The evidence is irrefutable.
Without proper preparation, individuals, public and private organizations of any size can be blindsided by a long list of possible crises.
How an organization responds to a crisis can dramatically affect your reputation, revenues and even your share price. How you communicate to media and key audiences following a crisis situation is as important as how you respond to the crisis.
Knowing when and how to respond to requests for media comments, acting quickly and prudently is key to maintain or restoring your reputation.
Michel Ouellette / Joseph Michael Dennis,isa former attorney, a Crisis & Reputation Management Expert,a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
Is Your Business Digitally Ready to Face the New Reality?
COVID-19 CORONAVIRUS PANDEMIC
Focus on the short and sweet
Minimizing the Coronavirus Impact on Your Business
The 2020 Coronavirus Effect and Your Marketing Strategy
Is your Business ready for what comes next?
“It doesn’t get much better than a moment of delight on social media.”
For most businesses, social media engagement seems like a slam dunk strategy. Everyone should be doing it, right? But it certainly comes with its blind spots and questions.
One of the quickest and easiest ways to set yourself apart on social media is simply to reply to all your customers, all the time. A helpful and happy response, will invariably propel you ahead of the curve. All it takes is engaging with the people who want to engage with you.
Eighty-eight percent of brands do not respond to messages that need a reply. Simply by engaging with your customers and clients, by engaging with the people who want to engage with you, be among the elite twelve percent.
JMD Systemics can help you do just that. Here are some tips that you can implement today.
1. Social media engagement is public
Social media engagement allows you to naturally amplify your brand’s voice and tone. Social media engagement allows you to propel your interactions front-and-center before a larger audience.
Traditional private one on one private interactions like email are fine, but with social channels like Twitter, these interactions can be public, at least to start. The same goes for engaging with your audience in Instagram comments or Facebook reviews.
You are already wow-ing your private audience in other channels like email and live chat! With social media, the awesomeness you are delivering becomes visible to everyone. Those amazing audience interactions that create strong word of mouth marketing for you are now amplified to a much larger audience.
Existing and potential customers get to see first-hand that you are responsive and actively supporting your products and services.
2. Social media engagement is fast and focused
You can deliver delight very fast and in a focused way, chatting with your audience about specific topics and campaigns or helping solve particular problems that they are facing.
Focusing on the short and sweet, something magical happens: the barrier to entry for your audience drops dramatically. They now have an easy way to converse with you, anytime. Focusing and specific topics mean you can reply faster and engage deeper with your audience.
Faster responses equal happier customers, which equals more ROI. Happier customers and clients are the one big factor that affects any bottom line: faster responses actually generate revenue for all brands.
Because of its fast and friendly nature, social media is often preferred over other channels of getting in touch. The more and faster you respond to your audience, the better and faster prospective customers and clients learn that social media are great places to connect directly with both, you and your brand.
3. Social media is where your customers are.
Today, in these days of COVID-19 coronavirus pandemic, social media is where your customers are. You can achieve a huge scale of engagement by being responsive on social media.
A vast majority of your audience of your prospective customers and clients are on social media throughout the day. It is where they are at and where it often makes the most sense for them to reach out and get in touch. Today, people spend most of their waking hours staring at screens.
Let it be known that people spend an average of nearly four hours a day consuming media on a screen. A growing percentage of that viewing happens on smartphones and apps.
Michel Ouellette / Joseph Michael Dennis, is a former attorney, a Crisis & Reputation Management Expert,a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
JMD Systemics
A division of King Global Earth and Environmental sciences Corporation
Today and tomorrow, like it or not, the future belongs to crowds.
We are now living in a society where there are too many chiefs and not enough indians.
Remember the images of the Chinese pro-democracy protesters dispersed by troops in Tiananmen Square; the images of the several million mourners streaming through the streets of Tehran to the funeral of Ayatollah Khomeini; the images of a “tent city” emerging in Tompkins Square Park; the images of hundreds of English soccer fans penned against a chain-link fence during a match at Hillsborough Stadium, in Sheffield?
The year 2020 is now defined by images of crowds to rival those of the past: people waiting in mile-long lines at food banks; police using tear gas to disperse protesters; thousands of people gathered in support of Black Life Matters, Pro-life, LGBTQ rights and so on. More than ever, the protests of the past few years have shown that the most immediate and dramatic way for people to register discontent and call for change is by massing in the streets in frank and perilous defiance of the establishment and public order.
More than ever, people are standing in the streets rather that in the voting polls.
A dire consequence: governments, legislators and politicians are no longer adopting legislations and policies to build a better society, they are doing it to please the crowds and make sure to be re-elected and maintain their own personal power. To make things worse, news media in search of better ratings, are throwing oil on the fire: news commentators are no longer reporting, they are commenting; the more incipient and incendiary they are, the more profit. The real problem of the world today is not the Covid-19, the real problem is the degeneracies and degeneration of the people.
Imbecility is now the trademark of most of our populations.
Among the younger generation, progressive values are hegemonic. On issues ranging from LGBTQ and women’s rights to anti-racism and immigration, younger people are attempting to communicate their moral values on social media to the older generation. “Black Lives Matter” is just one flashpoint in that struggle.
2020 is getting really crazy, perhaps the most astounding year in generations, a year of norm-shattering abnormalities with an unlimited potential of destruction that might culminate in world-wide conflicts.
Based on the crisis-infused year we are in now, it is easy to predict that the balance of 2020 will unfold with even more craziness and long forgot aberrations. As I see it, as for the deluge, the destruction of Sodom and Gomorrah, the Covid-19 is a benediction that will purge the earth from all the Trumps of this world, from all the malefactors of an evil society.
Michel Ouellette / Joseph Michael Dennis,isa former attorney, a Crisis & Reputation Management Expert,a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
“The Covid-19 coronavirus pandemic is only Darwinian evolution at its best, the way of nature to cleanse the population of its weakest elements.”
The Spanish Flu pandemic of 1918, the deadliest in history, infected an estimated 500 million people worldwide and killed an estimated 20 million to 50 million victims. The 1918 flu was first observed in Europe, the United States and parts of Asia before swiftly spreading around the world. At the time, there were no effective drugs or vaccines to treat this killer flu strain. Like for the Covid-19 virus, the influenza attacked the respiratory system and was very contagious: When an infected person coughed, sneezed or talked, respiratory droplets were generated and transmitted into the air, and could be inhaled by anyone nearby. Additionally, a person who touched something with the virus on it and then touched his or her mouth, eyes or nose could become infected.
The first wave of the 1918 pandemic occurred in the spring and was generally mild. The sick, who experienced such typical flu symptoms as chills, fever and fatigue, usually recovered after several days, and the number of reported deaths was low. However, a second, highly contagious wave of influenza appeared with a vengeance in the fall of that same year. While systems for alerting public health authorities of infectious spread did exist in 1918, they did not generally include influenza, leading to a delayed response.
Nevertheless, actions were taken: Maritime quarantines were declared; Social distancing measures were introduced; schools, theatres, and places of worship were closed; public transportation was limited and mass gatherings banned. Wearing face masks became common and even mandatory in some places and there were debates over their efficacy. There was also some resistance to their use. At the end, before the virus ended its deadly global march, like for the Covid-19, businesses were shuttered and bodies piled up in makeshift morgues.
A later study found that measures such as banning mass gatherings and requiring the wearing of face masks could cut the death rate up to fifty percent, but this was dependent on them being imposed early in the outbreak and not being lifted prematurely.
Fighting the 1918 Spanish Flu Pandemic
When the 1918 flu hit, doctors and scientists were unsure what caused it or how to treat it and there were no effective vaccines or antivirals, drugs that treat it. Additionally, hospitals were so overloaded with flu patients that schools and other buildings had to be converted into makeshift hospitals. Officials, in some communities, imposed quarantines, ordered citizens to wear masks and shut down public places, including schools, churches and theaters. People were advised to avoid shaking hands and to stay indoors. Furthermore, with no cure for the flu, like for Trump at his best, many ignorant doctors recommended dangerous products and ineffective medications that they felt would alleviate symptoms. Funeral parlors were overwhelmed and bodies piled up. The flu was also detrimental to the economy. Businesses were forced to shut down. Basic services were hindered. In some places there weren’t enough farm workers to harvest crops.
Without a vaccine or approved treatment plan, it fell to local mayors and healthy officials to improvise plans to safeguard the safety of their citizens. With pressure to appear patriotic at wartime and with a censored media downplaying the disease’s spread, many made tragic decisions. Finally, by the spring of 1920, the H1N1 Influenza pandemic came to an end by itself, as those that were infected either died or developed immunity.
Stop the Bunkum!
Stop all that bunkum, that nonsense and all that verbal diarrhea about Covid-19. Like for 1918, like it or not, we are stuck with that pandemic for at least 18 more months. Like for the H1N1 Influenza pandemic of 1918, unless we immediately enforce full mandatory social distancing and shutdowns of all public places, there is nothing that will stop the pandemic other than time.History is only repeating itself: No knowledge of what the **** is hitting us; No vaccine; Denial and late response; Misguidance and misinformation, everything contributing to incidents of xenophobia, discrimination and racism.
The Covid-19 coronavirus pandemic is only Darwinian evolution at its best, the way of nature to cleanse the population of its weakest elements.
Michel Ouellette / Joseph Michael Dennis,isa former attorney, a Crisis & Reputation Management Expert,a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
Now is the time to invest in Online Business Strategies
The way we are doing business and the consumers habits have been radically transformed by the COVID-19 Coronavirus pandemic. Long-term trend toward online purchases gains momentum that will last long after the pandemic is over. Sadly, many businesses are losing money and some are on the e brink of having to shut down their doors permanently.
Luckily, there are new digital technology, online platforms, and business systems that presents an opportunity for your business to build customer relationships, drive revenue growth, and improve business operations.
Is your business or organization benefiting from this transformation?
No matter what your opinion may be on the merit of this virus crisis and its threat to society, there is no denying that it is creating a multiplier effect on what was already a trend towards online consulting and buying behavior.
Now is the time to really think hard about how your business is investing in its online strategies and whether you are prepared to cater to this new world.
You need to improve your results and bottom line, talk to me.
Michel Ouellette / J. Michael Dennis, is a Former Attorney, a Trial Scientist, a Crisis & Reputation Management Expert, a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
“COVID-19 PANDEMIC: if your business is not online or if your website is inadequate, you are missing a lot of opportunities.”
The covid-19 Coronavirus is here to stay, at least for the next eighteen months. In these days of pandemic, if your business is not online or if your website is inadequate, you are missing a lot of opportunities. JMD Systemics helps you bring your brand to life and make your audience sit up and take notice.
Using a blend of analytical insight and creative skill, JMD Systemics Website Design & Development takes your ideas from concept to completion, and helps you tell stories that are every bit as authentic, memorable, and as compelling as they are.
As a business, your website should be your best foot forward, a gleaming one-stop-shop for all things you do and have to offer. JMD Systemics Website Design & Development makes sure that it is exactly what it should be.
FEATURE SERVICES
WEBSITE DESIGN & DEVELOPMENT
Your website should be your best foot forward: a gleaming, one-stop-shop for all things you do or sell. So that is exactly what it will be.
JMD systemics will build for you the optimum Website that will perfectly frames your message, and offers your clients/customers/partners and employees, easy access to information, resources, and opportunities to engage with either you, your business and work, in the best possible, profitable and efficient way.
Services & Rates:
Advanced E-commerce Multiple Pages Website | Starting at $2,500: Website with customized visuals an advanced feature.
Custom Site Functionalities | Starting at $1,000: Complete code tasks like navigation, filtering and forms.
Third Party Services | Starting at $1,000: Connect to external databases, third party services such as text messages and location-based services.
Content with Databases | Starting at $1,500: Manage your content with databases and expose it on your website using dynamic pages and repeating layouts.
Website Guidance | Starting at $500: Guidance about the design and functionality of your website.
Classic Multiple Pages Website | Starting at $1,800: Basic website including theme.
Redesign Website | Starting at $1,800: New theme and design for your website.
Website Migration | Starting at $2,000: Use your existing graphics and content in a new site.
Website Updates | Starting at $500: Add a page, make minor adjustments, technical improvements, or fixes.
Mobile Website | Starting at $750: Get your site to look great on mobile devices.
Brand Development | Starting at $1500: What makes you, you?
That is the question we will ask you as we collaborate to hone, to enhance and promote your brand identity. We will dig deep into your story, construct a detailed positioning strategy and distill your singular vision into a representation of your products/services and work that is every bit as authentic, memorable, and compelling as you are.
Visual Content Improvement | Starting at $1,000: Add graphics, illustrations, banners and videos to your site.
Get a brand story, analysis, logo, color palette and typefaces that work.
Custom Logo | Starting at $680: Get a stunning logo created for your brand.
Creative Systemic Strategic Written Content | Starting at $600: Get written product or service descriptions, blog posts and more.
All great stories have one thing in common: great writing. Too often, writing for the web has its quirks, but do not worry: fixing all possible issues, that is what we are here for.
Working together, we will find the style that best suits your voice, and we will craft unique, snappy copy that resonates with your audience, and inspires them to act.
Systemic Strategic Planning | Starting at $1500: Getting your story straight is just one piece of the puzzle.
If you do not draw a solid roadmap, your message might not find its way to your audience. Developing thoughtful communication plans is a key part of my process.
With your goals in mind, we will plot a course that will allow you to connect with your users through numerous platforms. Maintaining an active dialogue with your audience is just as important as making a strong first impression.
We will mine your user data to construct an informed engagement strategy that keeps you connected with your users, encourages active interaction, and leaves you well positioned for the long-term.
Michel Ouellette / J. Michael Dennis, is a Former Attorney, a Trial Scientist, a Crisis & Reputation Management Expert, a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
Long-term trend toward online purchases gains momentum that will last long after the pandemic is over.
The COVID-19 global pandemic will likely be one of the defining events of 2020, and that it will have business implications that last well into the decade. The actual trend toward online purchases is gaining momentum and will last long after the coronavirus crisis is over. Coronavirus has drastically shifted the world’s buying habits, and businesses are rapidly adjusting to the new pandemic reality.
There is no escaping the fact that regardless of what your perception of the actual crisis may be, the truth actually is that the COVID-19 impacting our way of life and the economy in dramatic ways. The coronavirus pandemic is deepening a national digital divide, amplifying gains for businesses that cater to customers online, while businesses reliant on more traditional models fight for survival.
Sadly, many businesses are losing money and some are on the e brink of having to shut down their doors permanently.
Can this be avoided?
No matter what your opinion may be on the merit of this virus crisis and its threat to society, there is no denying that it is creating a multiplier effect on what was already a trend towards online buying behavior. This current outbreak is taking that trend to a whole other level inciting and forcing people of all ages to rethink how they live their lives and how they buy.
Consequently, if you own a business, now is the time to really think hard about how your business is investing in its online strategies and whether you are prepared to cater to this new world. It does not matter if your products or services are designed for in-store experiences, now is the time to re-think how your business can evolve to ensure it survives this changing dynamic. Whether it is creating new product lines, better leveraging content marketing and social media strategies to keep customers connected to your brand, or even thinking bigger about new business ideas that capitalize exclusively in a digital world, you have to think differently. Subscription-based delivery services and remote focused technology offerings are going to explode in growth as more and more people choose to shop and make their buying decisions from the comfort and safety of their own homes.
The situation is rapidly evolving
The amount of people deemed safe to gather in a single place has dwindled from thousands, to hundreds, to ten. Restaurants, bars, movie theaters, gyms, businesses and most public places in many major cities are either forced to shut down or restrain their access to the public. Meanwhile many office workers are facing new challenges of working remotely full time. Essentially, people are coming to terms with the realities of our interconnected world and how difficult it is to temporarily separate those connections to others.
To say that we are living in unprecedented times feels like an understatement.
One of the responses we have seen to how people are approaching this period of isolation and uncertainty is in huge overnight changes to their shopping behaviors. From bulk-buying to online shopping, people are changing what they are buying, when and how they are buying.
As more cities are going under lockdowns, nonessential businesses are being ordered to close, and customers are generally avoiding public places. Limiting shopping for all but necessary essentials, making masks mandatory and enforcing social distancing is now, like it or not, becoming a new normal.
Brands are having to adapt and be flexible to meet changing needs. The Coronavirus Pandemic will last for at least another 18 months with business implications that will last well into the decade.
JMD Systemics, a division of King Global Earth and Environmental Sciences Corporation is here to help you make the best decisions for your brand during these uncertain times. At JMD Systemics, to help you determine what choices you can make for your business, we have gathered some facts and numbers around how behaviors are changing, what products people are buying, and what industries are feeling the strain.
JMD Systemics Website Design & Development can provide not only the platform on which to quickly launch your online store and stabilize your business, but also the resources and tools you need to make the process as smooth as possible.
Michel Ouellette / J. Michael Dennis, is a Former Attorney, a Trial Scientist, a Crisis & Reputation Management Expert, a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
Michel Ouellette / J. Michael Dennis, is a Former Attorney, a Trial Scientist, a Crisis & Reputation Management Expert, a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
Michel Ouellette / J. Michael Dennis, is a Former Attorney, a Trial Scientist, a Crisis & Reputation Management Expert, a Public Affairs & Corporate Communications Specialist, a Warrior for Common Sense and Free Speech.
J. Michael Dennis ll.l., ll.m. Live 
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